Crocs onboard India Beach Fashion Week 2017 as associate sponsor
The fourth edition of India Beach Fashion Week (IBFW) has Crocs as its Associate Sponsor. IBFW is India's biggest resort-wear fashion event that will kick off in Goa from 6th March till 8th March 2017 at the Marriott Resort & Spa, Panjim, Goa.
A stylish and experiential destination fashion week with an international edge, the glamorous soiree IBFW attended by the most stylish people from across the country.
The three-day event will be packed with innovative shows, networking arenas, music stages, experiential lounges and exotic after parties.
This season the fashion extravaganza will focus on beach and resort wear along with footwear choices for the discerning Indian travelers. The models will showcase collections from India’s leading designers wearing a variety of Crocs footwear suitable for different occasions. Crocs offers a variety of beach-friendly styles for men, women and kids. The brand’s portfolio features plenty of comfortable clogs, mesh sneakers, heels and wedges, stylish sandals and slides, cute beach flip flops and many more that will perfectly complement the mood of the event.
Speaking on the association with India's largest beach fashion event, Deepak Chhabra, Chief Executive Officer, Crocs India said: “India Beach Fashion Week has emerged as Asia's largest consortium of designers under the same category. We believe that this festival will be a good opportunity to connect with an engaged and targeted audience. We are excited that this collaboration will help us reiterate our brand’s ethos of creativity, playful energy and love for fashion. I am confident that this show will be a spectacular success."
Speaking on the collaboration with IBFW, Bhavna Tewari, E-commerce & Marketing Manager, Crocs India said, “Crocs is a fashion-forward brand that is attaining new levels of retail success. We are constantly looking to elevate our brand visibility, presence and fan base. And this partnership is a step forward in the same direction.”
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