Bike rental start-up Wheelstreet expands into tours and travels on its platform
Bike Rental Aggregator Wheelstreet which recently expanded operations across 26 cities nationally, is set to diversify its operations further with the launch of its Travel & Tours vertical. Wheelstreet has announced 150+ tour itineraries which can be booked alongside hiring a bike.
More than 90% of Wheelstreet’s customers are Millennials - who identify themselves with the “Sharing Economy” or “Experience Economy”- a term deemed by businesses to create memorable events for their customers, it came naturally to Wheelstreet to expand services across to the tours business.
If you are planning a trip to Shimla, Manali or Ladakh or Bhutan, or want to travel from Kashmir to Kanyakumari – let Wheelstreet help you choose the right Bike and the perfect Travel Itinerary. With the infusion of technology and the right kind of expertise from the founders, Wheelstreet now offers a variety of tours that the customer can choose from, while biking. A team of in house experts have been equipped to help customers in personalising their itinerary to provide travel options that suit bike riders and their preferences specifically.
“With the advent of Social media and Technology in every space – customers today have mobile apps for almost everything and ‘Millennials’ prefer customized solutions for their needs, be it customized food or well fit - apparels or well-planned tours. Be it Instagram or Facebook - Bloggers from across the globe post pictures of scenic locations and adventurous tour itineraries - flooding the feeds of millennials, it hence comes as no surprise that travel has become a top priority for this generation. With the willingness to budget more for trips, it is estimated that Millennialsare on track to spend $1.4 trillion on travel each year by 2020. With biking easily being the preferred choice for most millennials, we believe this is a huge opportunity for Wheelstreet” - adds Moksha Srivastava – Co-Founder & CMO, Wheelstreet.
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