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Axis Bank engages children through art with Splash 2016

Axis Bank, in association with Niti Aayog, IIT-Bombay, National Institute of Design and ISRO, has announced ‘Splash 2016’, a pan India painting competition for children in the age group of 7 – 15 years. The aim of the competition is to celebrate Children’s Day and engage them to imagine homegrown solutions to day-to-day problems around us. The participation starts with an online registration on myideaofprogress.com/Splash.

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Splash 2016 will be held at all Axis Bank branches across the country on Saturday, November 19, 2016, with the theme encouraging ‘Make in India’ initiative. Submissions can also be made online on myideaofprogress.com/Splash, between November 19 – 26, 2016.

For the first time, creativity would go beyond paper, as the one big-idea winner from Axis Bank-initiated Splash 2016, would get a unique opportunity to see his/her idea prototyped with assistance from IIT Bombay and the NID team. In addition, the national winner will also be awarded with a children fund worth INR 3 lacs as a scholarship.

The top 10 winners would get invited for the final felicitation event and get an opportunity to meet and greet with policy makers. In addition, the top 10 winners would also earn themselves a once in a lifetime opportunity to get a one day organised tour to ISRO and interact with the team. The creative work of 24 winners across the country will be exhibited in New Delhi. The winner and four runner-ups at each Axis Bank branch will be felicitated with gift, medals and certificates on the day of event itself (19th November 2016). All the participants at the branch level will get a certificate of participation.

The three themes for the painting competition are:
1. How to save the environment for the future
2. How to Make education available for everyone
3. How to use technology for a better India

Speaking on the occasion, Mrs. Shikha Sharma MD & CEO, Axis Bank said, “We are delighted to roll out Season V of Splash, which gives children the canvas to craft their problem-solving ideas, making it more than just a painting competition. Active involvement of widely acknowledged institutions like NITI Aayog, IIT Bombay, NID and ISRO this year, have indeed added an innovative dimension to the competition, which will help bring to life their imagination of a progressive India.”

"Kids are the future of the nation and their imaginations reflect their ideas of the future of India. Splash 2016 is one such initiative taken by Axis Bank to enable kids to imagine “Make IN India” solutions for everyday problems and NITI Aayog is proud to partner with this initiative." Mr Amitabh Kant, CEO, NITI Aayog.

“IIT Bombay is delighted to partner with “Splash 2016” by Axis Bank which is a great effort towards “Make In India” dream. Children’s imagination today predicts the future of India, and this is enabled through Splash 2016. IIT Bombay is happy to bring a selected few ideas to life by helping to make prototypes.” said Prof. Devang Khakhar, Director IIT Bombay.

"Splash 2016 is great initiative taken by Axis Bank to enable children to be part of the larger “Make In India” framework by painting their ideas of the future of India. NID is proud to partner with this initiative by way of further building upon such ideas and bringing them to life by way of attempting a prototype of the selected few," said Mr Pradyumna Vyas, Director, NID.


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children painting axis bank niti aayog nid

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