Adidas partners with 2nd IDBI Federal Life Insurance New Delhi Marathon
The ‘IDBI Federal Life Insurance New Delhi Marathon’ will take place on February 26, 2017. The second edition of the IDBI Federal Life Insurance New Delhi Marathon will be a part of the National Marathon Circuit 2016-2017. Runners who complete the full marathons or half marathons organized by the team in Bangalore, Goa, Kolkata and Delhi will be awarded a unique medal for their achievement.
Bharat Ratna awardee, cricketer Sachin Tendulkar, will be the face of the IDBI Federal Life Insurance New Delhi Marathon.
Adidas will also come on board for this edition as the ‘Running Partner’. They will conduct training runs across NCR and make sure participants are fit and ready to run the final race.
The prize money to be won for this event is Rs. 27 Lakhs across various categories. Registrations for the IDBI Federal Life Insurance New Delhi Marathon 2017 are now open and will close on 26th January 2017. Entry fee for the Full Marathon is Rs 1400, Half Marathon is Rs 1200 and the 5K Swacch Bharat Run is Rs 600.
Honouring those who risk their lives for our protection, the Defence Forces and Police personnel will be able to register free of cost for the IDBI Federal Life Insurance New Delhi Marathon 2017. Through the 5K Swacch Bharat Run, IDBI Federal Life Insurance aims to promote the message of a clean and green India.
This marathon is an ‘inclusive’ marathon and will see differently-abled participants run alongside other marathoners. Spearheading the cause of ‘Ability from Disability’, Major D P Singh, Kargil war veteran, 3-time Limca record holder, and the first Indian blade runner will be leading a group of over 20 blade runners called The Challenging Ones (TCO) in the IDBI Federal Life Insurance New Delhi Marathon 2017.
More than 15,000 participants are likely to take part in this edition of the IDBI Federal Life Insurance New Delhi Marathon 2017 across three categories – 42.2K Full Marathon, 21.1K Half Marathon, and 5K Swacch Bharat Run.
Speaking about the second edition of the IDBI Federal Life Insurance New Delhi Marathon, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, said “Last year was a resounding success and this year we plan to make the event even bigger. Health and fitness is a mantra that we firmly believe in. Delhi is a city close to our hearts and through this marathon, we want the people of Delhi to live healthier lives. Coming back to the Capital city, we are pleased to show our support and gratitude to the armed forces. We are also extremely pleased to have Sachin Tendulkar as the face of our marathons across Mumbai, Delhi and Kolkata. He's been a role model to millions and will continue to be an inspiration for generations to come."
Face of the IDBI Federal Life Insurance New Delhi Marathon, Sachin Tendulkar, said, “I am really excited to be a part of the IDBI Federal Life Insurance New Delhi Marathon 2017 after the resounding success of the Mumbai Half Marathon. Being a sportsperson, I know the importance and advantage of running and maintaining overall fitness. From promo runs to the final race, the participants’ enthusiasm was clearly visible. I urge all the Delhiites to join in and register for this race to experience the same excitement and joy as marathons are a great way to inspire the nation to stay fit and healthy.”
Race Director, Nagaraj Adiga, says, “Our events are for the runners and by the runners. We understand this sport and like last year wish to create a memorable experience for the fastest elite to the last person crossing the finish line. With our National Marathon Circuit, we also wish to recognise exceptional running talent and dedication. With an amalgamation of the Delhi infrastructure and the spirit of the runners, this promises to be an exhilarating experience on Race Day. We would love for citizens of New Delhi to come out and support the runners like last year by cheering them along the route.”
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