Actors Boman Irani and Tapsee Pannu to speak at BW MarketingWorld & Alchemist Marketing Solutions webinar on 6th May

The theme of the webinar is- The Changing Dynamics of Celebrity and Brand Association.


Will the brand-celebrity endorsement world ever be the same? Will we have newer methods of telling brand stories through celebrities? With film releases getting pushed to the post Covid-19, will the celebrities stay in touch with their audiences and fans, even more through brand interfaces, even if more digital?

Covid-19 has struck us in a way we could never be prepared for and it's time to start thinking and putting our minds collectively together to face the aftermath. 

BW MarketingWorld and Alchemist Marketing Solutions Present “Covid-19.Celebiz-20. THE AFTERMATH” – A webinar on Celebrity and Brand Business on ‘Exploring The Changing Dynamics of Celebrity and Brand Association’

The webinar will see actors Boman Irani and Tapsee Pannu speaking on the subject. They will be joined by Mr. Sundar Raman, Former CEO, Reliance Sports & Ex-CEO, IPL. We will also have Mr Satayaki Ghosh, CEO, Domestic Textiles, Aditya Birla Group and Mr. Swarnim Bharadwaj Global Brand Director, Unilever among our panelists whose names would be announced soon.

The session will be moderated by Dr Annurag Batra, Chairman & Editor-in-Chief, BW Businessworld & exchange4media Group and Mr Manish Porwal, Managing Director, Alchemist Marketing Solutions.

We are set to host the webinar on May 6, 2020 from 11 AM to 1 PM. 

To register for this webinar you can use this link:

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