70 EMG manages India launch of Airbnb Trips with Shantanu & Nikhil fashion show
70 EMG was brought on board to launch a significant development in the history of Airbnb- the India launch of its new platform ‘Trips’.
CEO – Brian Chesky of home-share booking site Airbnb launched a new platform 'Trips’ in New Delhi to help users experience unique features about destinations across the country. The new platform has added 15 local experiences about Delhi, making it unique. Some of the experiences in Delhi include journey of couture with Shantanu & Nikhil, Shadow and Light, Vintage Viewfinders, Sari School, and Sufi Gospel.
The launch event was conceptualized and executed by 70 EMG on 19th March 2017 at Qla, Mehrauli in New Delhi. A welcome speech by Mandira Bedi was followed by a fashion show by Shantanu & Nikhil with Brian Chesky CEO Airbnb being the show-stopper. Post that Brian unveiled ‘Trips’ via an AV and presentation to a house of over 200 guests including media and bloggers.
Apart from New Delhi Trips has been launched 12 cities worldwide including Los Angeles, San Francisco, Miami, Havana. London, Paris, Detroit, Florence, Cape Town, Tokyo, Nairobi & Seoul.
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