2nd edition of Lux Golden Rose Awards celebrates divas of Bollywood

Conceptualised in 2016 by Wizcraft International, Lux Golden Rose Awards is a one of its kind extravaganza to honor female actresses for their mesmerising personas and larger than life performances. This year, the awards raised the bar aiming to honor the beauty behind the on-screen beauty of the divas and emerged as a resounding success. Hosted by the King of Hearts, Shah Rukh Khan, the awards was a spectacular night with big wins, bigger performances and a grand celebration of the leading ladies of Bollywood. The event was managed by Cineyug.


SRK, the name synonymous with Larger Than Life Romance and Sweeping Women Off Their Feet In Bollywood, created an aura of love and admiration with his impeccable hosting skills and non-debatable comic timing. King Khan managed to keep audiences on the edges of their seats, taking them on a roller coaster ride of emotions from tears to splits of laughter.

Talking about this year’s Lux Golden Rose Awards, the host, Shah Rukh Khan said, “Lux is a brand which has always focused on paying tribute to the beauty and enigma of our amazing leading ladies and that is what I love about the brand. Their mesmerizing beauty, graceful candor and larger than life performances add substance to our movies and make our cinema a true pleasure to watch. It feels honored to be loved by such amazing women and this evening was a one to remember as I hosted amongst their warm presence for an extravaganza which celebrated the beauty behind the beauty of these cinematic legends”

Nominations saw the best of the best in Bollywood across genres and categories including the likes of Sridevi, Madhuri Dixit, Juhi Chawla, Sushmita Sen,  Aishwarya Rai Bachchan Deepika Padukone, Priyanka Chopra, Katrina Kaif, Sonam Kapoor, Kangana Ranaut, Alia Bhatt, Shraddha Kapoor and Sonakshi Sinha to name a few.

The categories for awards were well crafted to suit various facets of the beauty; namely Lux Golden Rose Award for Charismatic Beauty of the Year, Emerging Beauty of the Year, Power-Packed Beauty of the year, Breakthrough Performer of the Year, Timeless Beauty, Versatile Beauty of the Year, #IAmMoreThanYouCanSee Award and Unstoppable Beauty of the Year.

The highlight of the evening was the charming lady with a million dollar smile- Juhi Chawla being felicitated for winning millions of hearts and being a true beauty with the Lux Golden Rose Award for Legendary Beauty; an award which recognizes the charisma, style, and path breaking iconic performances which make Juhi Chawla a true living legend.

The boss lady who has ruled cinema with her diverse roles, Sridevi was graced with the title of Lux Golden Rose Award for the Power- Packed Beauty Of The Year for her striking performance in the hard-hitting super hit Mom. The presence of legacy was also honored with the eternally gorgeous Dhak Dhak girl Madhuri Dixit being presented the Lux Golden Rose Award for Timeless Beauty for the legacy she has created and continues to create for her fans world over who await that one precious glimpse of her million dollar smile and timeless dance moves and expressions.

Keeping audiences guessing and awaiting her next performance, the spunky Alia Bhatt was awarded with the Lux Golden Rose Award for the Versatile Beauty of The Year award for her honest, mould-breaking and inspiring performance in the heart warming film on mental illness- Dear Zindagi. The reigning queen, who has given fans multitude of reasons to celebrate and look up to her, Deepika Padukone was given the title of Unstoppable Beauty of the Year; for being a gorgeous woman onscreen and beyond, not afraid to takes bold steps, make mistakes and learn from them while leaping forward. Success has not come easy for Ms. Padukone, but it is her passion and determination that create magic for her and her die-hard fans. The beauties who have made audience stand up and take notice, Taapsee Pannu and Bhumi Pednekar was presented with the title of Breakthrough Performer of the Year for her consistently undaunted portrayal of powerful female characters on the silver screen.  The gorgeously unapologetic diva, Kareena Kapoor Khan was felicitated with the award Lux Golden Rose #IAmMoreThanYouCanSee Award; an award instituted to celebrate a diva who carves her own niche by impressing and inspiring audiences with her reel and real life choices while being feminine, passionate and charismatic at all stages of her life. 

The unassuming beauty, Katrina Kaif won the Lux Golden Rose Award for the Charismatic Beauty of the Year; as a tribute to her charismatic and mesmerizing presence which leave audiences wanting for more on the silver screen. Fresh talent was also recognized and duly awarded with the Dangal girls Fatima Sana Sheikh and Zaira Wasim who were presented with the award for Lux Golden Rose Award for the Emerging Beauty of the Year; acknowledging the immense potential and promise these beauties show.

The night saw power packed performances by the vivacious and spunky Alia Bhatt and brazenly beautiful diva Jacqueline Fernandez along with the to-be debutante, the graceful Mouni Roy set the stage ablaze with their on-point moves and to die - for stunning looks and power. Taking the stage was also the young and raring to go, actor Sushant Singh Rajput and the beautiful playback singer - Neeti Mohan who sand the Lux anthem for the big night! Yes, there was an anthem “Dikhe woh jo dikhe, woh hain use kahin zyaada” bringing alive the Lux philosophy that there is more to the beauty of Lux divas than what meets the eye!

Presented by India’s very first beauty soap, Lux, this year’s ethos is #IAmMoreThanYouCanSee; a tagline which encapsulates the passion, individuality, sensitivity and strength the remarkable leading ladies put into creating timeless iconic characters that inspire generations and stay etched in the hearts of millions. Fans and connoisseurs of the Indian film industry are abuzz with anticipation for the second edition of the show which honors Bollywood actresses for portraying versatility with zest. Lux Golden Rose Awards has an unparalleled and original concept conceived by Wizcraft International, that celebrates the women of Bollywood, recognizing them for the beautiful, glamorous and bold characters they have portrayed on the silver screen. 

The Lux Golden Rose Awards was held at Yash Raj Studios in Mumbai on 10th December 2017 and will be airing on 24th December, 8PM on Star Plus.

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