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20th Homecoming edition of Nexa IIFA Awards 2019 promises to be a grand celebration of Indian Cinema in Mumbai, India

The star-studded annual ceremony reveals a stellar line-up for IIFArocks & IIFA awards

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Hold your breath as the homecoming celebration, the 20th edition of IIFA 2019 is around the corner. A mélange of Indian Cinema, fashion, music and dance, the highly- awaited global phenomena IIFA Celebrations: IIFA Rocks and NEXA IIFA Awards will be held in Mumbai on 16th and 18th September.

To reveal some exciting details about the upcoming IIFAs, Bollywood superstars Salman Khan, Katrina Kaif and Madhuri Dixit were joined by notable dignitaries and partners at the official IIFA Press Conference in Mumbai today at Sahara Star Hotel, Jade Ballroom, Ville Parle, Mumbai

Addressing the media at the IIFA 2019 inaugural conference, Wiz Sabbas Joseph, Co-Founder, Director, Wizcraft International said, “IIFA is a Global celebration with a purpose to bring people and cultures together. My business partners Wizzes Andre Timmins and Wizzes Viraf Sarkari join me in expressing our gratefulness to the multiple countries that have hosted the IIFAs over the last 19 years and the film industry for its commitment to the IIFA dream. After traveling across the world, we are delighted to celebrate the 20th edition of the IIFA journey in the home of Hindi Cinema, our very own Mumbai city.”

The prestigious 20th edition of the IIFA Awards is presented by NEXA and would be broadcasted on Colors Viacom18 for the fifth consecutive year. 

Shashank Srivastava, Executive Director, Marketing and Sales, Maruti Suzuki India said, “The automotive industry has moved beyond ‘Retail Experiences’. It is about privileges now. From innovations to hospitality, the entire journey has become more evolved and indulgent. And NEXA’s association with IIFA awards is a wonderful testament to that fact. We are happy to take our relationship with IIFA into its fifth year. We are inspired by the fact that our association brings us a step closer to our new age customers who seek global experiences in their everyday lives. NEXA is as much about innovative technology, as it is about global design and sophisticated style. In just four years we have touched a million hearts and the newest member to embody NEXA's values is the all new exclusive 6-seater, the XL6. This premium MPV is all set to charm you with its looks and charm you with its premium interiors, leaving you truly inspired.”

Woosh Washing Expert detergent for the third consecutive year would partner with IIFA to promote the cause of gender equality with the campaign “Barabari Ghar Se Shurru”; Tata Tea Gold is the Brand Partner, EaseMyTrip.com as the Travel Partner.

Yogesh Jain, Director at Woosh Washing Expert, says, "We take immense pleasure and pride in announcing our partnership with IIFA for the 3rd consecutive year as a Cause Partner supporting the cause of “Barabari Ghar Se Shuru - Equality Begins At Home”.

For the fifth consecutive year, the IIFAs will be broadcast on India’s No.1 premium Hindi entertainment platform, Colors and Colors Cineplex with a stunning line-up of star-studded programming comprising NEXA IIFA AWARDS, IIFA Rocks and Rewind episodes comprising magical moments from the IIFA Treasure troves.  

Nina Elavia Jaipuria, Head – Hindi Mass Entertainment and Kids’ TV Network, Viacom18 said, “This is the 5th year of COLORS association with IIFA and it is a testament to our commitment of celebrating Indian cinema with our viewers all over the world. What makes this year special is that IIFA is returning to the home of Indian cinema, Mumbai to celebrate its 20th year! We are excited to bring the IIFA experience to the viewers of COLORS and COLORS Cineplex.”

Speaking on the occasion, Salman Khan said, “It has always been a pleasure to be a part of IIFA & the Wizcraft family over the years. This year’s homecoming is exceptional and very close to my heart, I am excited to celebrate and contribute to the homecoming of Indian cinema’s mega celebration. Over the last 19 years, IIFA has not only given Indian Cinema an International platform but it has also provided a wonderful opportunity to connect with our fans internationally. It makes me particularly happy to perform at NEXA IIFA Awards in our very own Aamchi Mumbai – the birth place of Indian cinema, this September.”

Indian Actress, Madhuri Dixit who’s going to perform at the main NEXA IIFA Awards Night, said, “IIFA truly is an inspiring platform, a global phenomenon with a massive fan following year after year that celebrates the brilliance of Indian Cinema worldwide. I am honored to be a part of 20th homecoming celebrations and I wish IIFA all the success as we mark the homecoming edition of the grandiose global event here in Mumbai.”

Commenting on the occasion, Actor, Katrina Kaif, said, “IIFA is a great opportunity for the entire film fraternity to connect with their fans on both national and international platforms. I am personally very thrilled to perform at NEXA IIFA Awards 2019 and I look forward to having a great time at the 20th homecoming celebration of Indian Cinema, in Mumbai.”

Kick-starting the mega celebration marking the homecoming edition, on 16th September,  IIFA Rocks 2019, will feature the best of Music And Fashion, all on one stage with a power-packed musical extravaganza by Amit Trivedi, Salim–Sulaiman, Neha Kakkar, Jassi Gill, B Praak, Dhvani Bhanushali, Ranjit Barot, Jonita Gandhi, Nakash Aziz and Tulsi Kumar. A fashion-filled soiree will be presented by highly acclaimed designers, Shantanu & Nikhil.

The grand finale of the homecoming edition of NEXA IIFA AWARDS 2019, hosted by the dynamic duo Ayushman Khurana and Arjun Kapoor will witness unforgettable, nostalgia-filled experiences of IIFA along with electrifying performances by talented young heavyweights and Bollywood biggies comprising Salman Khan, Ranveer Singh, Vicky Kaushal, Madhuri Dixit, Katrina Kaif and Sara Ali Khan.


The biggest night of Indian cinema, NEXA IIFA AWARDS presentation ceremony will also witness the felicitation of individuals who have made outstanding contributions to Indian cinema: the master of dance and choreography, Saroj Khan and the master of comedy, Syed Ishtiaq Ahmed Jafri, aka Jagdeep, both of whom have had remarkable careers and have delivered phenomenal performances on the silver screen.

Puneet Das, VP Marketing - Tea (India), Tata Global Beverages Ltd, said “Tata Tea Gold is proud to associate with IIFA as a brand partner on their 20th Anniversary as it is being hosted for the first time ever in India in the home of Hindi Cinema. IIFA is synonymous with Indian cinema and over the years has stood for the ‘Gold standard’ of celebrating Indian Cinematic achievements. Likewise, Tata Tea Gold stands for a ‘Gold standard’ in tea drinking experience with its rich taste and an irresistible aroma. Tata Tea Gold #DilKiSuno campaign invites consumers to buy a pack of Tata Tea Gold and win a chance to attend the exciting IIFA2019 awards event in person. This is a perfect opportunity for our consumers to witness the glitz and glamour and watch their favourite stars up, close and personal…. and we already seeing this excitement in the overwhelming responses we have been receiving so far. We wish IIFA a very happy 20th anniversary and many more to come.”

Andre Timmins, Co-Founder-Director- Wizcraft International, said, “With the excitement growing across the world, our 20th homecoming edition is all set to recreate the magic of IIFA in India, in the very heart of Bollywood. Mumbai is going to witness a global phenomenon as IIFA not only brings together the entire Indian film fraternity to celebrate Indian cinema but also continues its endeavor to embrace and preserve the art of cinema and celebrate the talent we have in the industry. It couldn’t have been possible, without the entire film industry who has helped and supported IIFA, keeping the magic of IIFA alive, telling our story to the world.” 

Speaking on the occasion, Advocate Afroz Shah, Representing UN Environment Programme, United Nations Champion of Earth, Indian Of the Year CNN News18 said, “Our beaches, lake, ocean and rivers have turned in to plastic graveyard. Plastic Pollution have impacted the ocean in an unprecedented manner attacking the marine species and their habitat. It is our apathy towards our fellow species. We must move from life of convenience to life of existence by giving up single use plastic and adopting circular economy, Learning to co- exist with other species is the key. If they live - we live.”

Atul Bagai, Head, UN Environment Country Office, India said, “The Prime Minister’s announcement during August 15th, Independence Day speech, regarding Government’s stand against single use plastic, clearly indicates the urgency needed in action from all us to fight this pollution.  This is a fight where each one of us can contribute collectively to bring about a substantive impact. Let us all join hands and have India lead the way in the global fight."

Adding to the excitement this year, IIFA has proudly announced THE IIFA 20 years Special Honours: 5 Special awards to celebrate the Winner among Winners from across the 19 IIFAs, the nominees for which would include all winners over the glorious 19-year journey. Click on this link & VOTE NOW: https://specialawards.iifa.com

Further, The Nominations For The Homecoming Edition of NEXA IIFA Awards 2019 were revealed recently. ‘Andhadhun’ has amassed the highest number of nominations, 13 in total while ‘Padmaavat’ & ‘Raazi’ followed with 10 Nominations each. Global Voting is still LIVE and open to everyone at https://popularawards.iifa.com/

 


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