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Tonic Worldwide introduces limited edition ‘Talking Box’ for Nutralite

In today's growing age of digitisation, brands are increasingly working with and engaging influencers and key opinion leaders, to spread their message, especially in the health and food category. Nutralite, has introduced a unique ‘Talking Box’ for its consumers, called the ‘Bring out the Twist box’. The unique packs have created intrigue and delight amongst our audiences and also enabled them to use Nutralite as an ingredient in their recipes to bring #KhaneMeinTwist.

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Mahindra promotes experiential learning for budding engineers with 11th Baja SaeIndia

The eleventh edition of the Mahindra BAJA SAEINDIA 2018 at Pithampur came to an end on 28 January, leaving behind many exhilarating moments. A total of 46 out of 86 mBAJA teams and 7 out of 25 eBAJA teams competed the endurance round comprising both mBAJA and eBAJA.

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Dubai Tourism showcases new launches and experiences at Satte 2018

Dubai’s Department of Tourism and Commerce Marketing (DTCM) participated in the 25th edition of South Asia’s largest travel and tourism exhibition – SATTE 2018. SATTE serves as a platform for Dubai Tourism to engage with the biggest and most influential B2B and B2C partners in India and all over the world. At the recently concluded SATTE 2018, Dubai Tourism along with its partners highlighted the destination’s growing portfolio of bespoke and affordable experiences , whether travelling for business or leisure.

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Event agencies prepare to battle it out on the field with EEMA 'Futsal League'

The Event and Entertainment Management Association (EEMA), is conducting ‘EEMA Futsal League’- a first of its kind, inter-agency football tournament on 24th February at Tiger Play, Citimall West, Mumbai.

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Royal Stag, Fortune Biryani power Arijit Singh's concert in Pune, promoted by Wizcraft & MTV

Royal Stag Mega Music Arijit Singh MTV India Tour Powered by Fortune Biryani Special rocked Punekars with his popular tracks. Pune witnessed a spectacular evening that featured the chart topping hits like Hawayein, Zaalima, Channa Mereya among others.

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Ministry of Tourism concludes Bharat Parv at Red Fort, issues letter of intent to 9 agencies

‘Bharat Parv’ concluded at the Red Fort (Lal Quila) in Delhi, in the presence of K.J. Alphons, Minister of State for Tourism and Mahesh Sharma, Minister of State for Culture. The Parv was organized by the Ministry of Tourism, Government of India at the Red Fort, Delhi from 26th to 31st January, 2018.

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10,000 Mumbaikars participate in 6th Max Bupa 'Walk for Health'

Max Bupa hosted the 6th edition of its flagship event, Max Bupa Walk for Health in Mumbai on 4 February 2018. The annual walkathon was flagged off by Bollywood’s fittest actor Akshay Kumar, along with Max Bupa’s MD & CEO, Ashish Mehrotra.

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Mehrangarh to reverberate with 11th World Sacred Spirit Festival

For the 11th year in a row, the Mehrangarh Museum Trust will enchant the music aficionados of India with World Sacred Spirit Festival (WSSF) on February 15-18, 2018 at Mehrangarh Fort in Jodhpur. Known to present the most beautiful of sacred traditions from the Orient, the East and Africa, WSSF will take a step further in enchanting its guests with an impressive line-up of artists in a stunning royal setting.

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Lakmé Fashion Week and WeWork launch fashion incubation program

IMG Reliance and Lakmé Fashion Week have partnered with global coworking giant, WeWork, to launch a fashion incubation program. This is an exclusive opportunity for young designers to access space at WeWork in Mumbai or Gurgaon for a period of three months. The key objective of the program is to help young designers to be part of a larger progressive movement that WeWork provides with access to cross industry learning which is missing in the fashion industry. This initiative promises to accelerate growth with opportunities to network and learn from peers in diverse fields of creativity and business.

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Maximus MICE and Petroleum Conservation Research Association launch ‘Saksham Cyclothon’

Maximus MICE and Media Solutions, a leading event management company crafted the inaugural Saksham Cyclothon Mumbai 2018. India’s Premier Saksham Cyclothon is an initiative by Petroleum Conservation Research Association (PCRA) under the aegis of Ministry of Petroleum and Natural Gas, Government of India along with Oil & Gas PSUs to make citizens of Mumbai aware of the conservation and effective utilization of petroleum products.

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