Latest Articles

5 reasons for every MICE and Wedding planner to attend IMWF 2018, the largest global congregation of its kind

Preparation is in full swing for Inventum Global, the organizers of International Mice and Wedding Forum (IMWF), as a grand global congregation of MICE and Wedding industry professionals prepares to convene at the luxurious Titanic Deluxe Golf Belek hotel on the breathtaking shores of Antalya in Turkey from 28 May – 1 June 2018.

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Zee Melt and Kyoorius onboards Moe's Art as communications partner

Zee Melt will be held on 29th and 30th of May, 2018, while Kyoorius Creative Awards will be held on the 1st June, 2018 at The Dome, NSCI, Mumbai.

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Crowd-shaping: A rising trend to foster experiential marketing: Prateek Kumar

Experiential marketing is inspiring both the established giants as well as the start-ups to offer a fresh approach to connect with their target audience writes Prateek Kumar, MD & CEO, NeoNiche.

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We dont just talk to creative communities, we engage and enable them: Ankita B Shankar, Vans India

Vans India has lately been making news for its campaigns that are seen as redefining customer engagement.

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Jagran Solutions manages India’s first ever drone racing competition

Jagran Solutions managed on-ground production of this racing event that was set to be India’s premier international-level drone racing event.

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The amazing evolution of consumer experience in the last mile of purchase- Pushpa Bector

Forming large partnerships and collaborations to building a lasting experience can go a long way in earning positive sentiments from customers, writes Pushpa Bector, EVP & Head - DLF Shopping Malls.

Read More and Airbnb collaborate to provide lodging solutions after event ticket purchase

Fans of live events on now will have easy access to booking accommodation near the venue of the event.

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We followed a 5-pronged approach to be awarded 'Best New IP'- Jaideep Singh, founder, Dessertarian Fest

In conversation with EE, Jaideep Singh, founder of the young award winning event- Dessertarian Fest- speaks about taking a chance with a novel concept, the quick ascent to success and everything that worked in his favour.

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Teamwork announces phase II of full moon music baithaks

'Under the Banyan Tree on a Full Moon Night' is a special concert series showcasing rich Indian classical and folk music in a baithak-style ambience.

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ITW Consulting appoints Navneet Sharma as president, International Strategy, Sales & IP Development

Sharma has previously been associated with IMG, Lagardere Sports Asia, IPTL, FidelisWorld, Total Sports Asia and World Sport Nimbus among others.

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